https://www.totheletter.studioRSS Feed for To the LetterenMon, 23 Mar 2026 00:00:00 +0000https://www.credential.net/becb6e4e-9649-4a1f-b497-96091027bc83#acc.I6Y9zNj2Mon, 23 Mar 2026 00:00:00 +0000https://www.credential.net/becb6e4e-9649-4a1f-b497-96091027bc83#acc.I6Y9zNj2https://app-na2.hubspot.com/academy/achievements/7jyf3n7m/en/1/tracey-li/seoThu, 19 Mar 2026 00:00:00 +0000https://app-na2.hubspot.com/academy/achievements/7jyf3n7m/en/1/tracey-li/seohttps://skillshop.credential.net/811f5eaf-d9ac-4398-83b6-2422890912e2#acc.SMigL6rTThu, 19 Mar 2026 00:00:00 +0000https://skillshop.credential.net/811f5eaf-d9ac-4398-83b6-2422890912e2#acc.SMigL6rThttps://skillshop.credential.net/1b347c39-63b3-4bdf-87c4-ad6ea097575c#acc.JnGMQgKFThu, 19 Mar 2026 00:00:00 +0000https://skillshop.credential.net/1b347c39-63b3-4bdf-87c4-ad6ea097575c#acc.JnGMQgKFhttps://media.journoportfolio.com/users/497658/uploads/96c6289b-f20f-4991-a6c4-af03cc0505d7.pdfWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/uploads/96c6289b-f20f-4991-a6c4-af03cc0505d7.pdfhttps://www.totheletter.studio/work/high-performance-communications/?key=7f80c7e22124770231616e0e633a7835cfaba966198656a2b7671d20As part of their Vision 2020+ strategy, EY had set an ambitious goal to become a $50 billion professional services organization, with the strongest brand recognition among the Big 4 global accounting firms. However, business development and deal activation groups were reporting poor results across EY teams in oral presentations with clients, prompting a top-down review of the firm’s communications strategy and approach. I volunteered for the unique opportunity to be one of three national communi...Wed, 11 Mar 2026 00:00:00 +0000https://www.totheletter.studio/work/high-performance-communications/?key=7f80c7e22124770231616e0e633a7835cfaba966198656a2b7671d20https://media.journoportfolio.com/users/497658/images/38f435e1-8d1b-49d9-8188-294e572dc687.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/38f435e1-8d1b-49d9-8188-294e572dc687.pnghttps://media.journoportfolio.com/users/497658/images/fe523f6f-f406-4233-838b-c6762da37ee3.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/fe523f6f-f406-4233-838b-c6762da37ee3.pnghttps://media.journoportfolio.com/users/497658/uploads/fe440bbd-e32a-4ca8-90cf-c9ab0c1c413e.pdfWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/uploads/fe440bbd-e32a-4ca8-90cf-c9ab0c1c413e.pdfhttps://media.journoportfolio.com/users/497658/uploads/470cfc5f-289d-4b9a-90d3-905e357293f8.pdfWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/uploads/470cfc5f-289d-4b9a-90d3-905e357293f8.pdfhttps://www.yorku.ca/healthyworld/wp-content/uploads/sites/871/2024/04/Health_StratPlan_publication_24-28-Apr5.pdf2024-28 Strategic Plan Faculty of Health York UniversityWed, 11 Mar 2026 00:00:00 +0000https://www.yorku.ca/healthyworld/wp-content/uploads/sites/871/2024/04/Health_StratPlan_publication_24-28-Apr5.pdfhttps://www.totheletter.studio/work/rva-website-revamp/?key=f3fa1d1f3dcd1e4fd757978e0ed13c833bf53334191cd581ea1ac4e1Since the company’s last rebrand in 2012, RVA has struggled to update their corporate branding and digital presence to match their exponential growth. Their website was out of date, poorly maintained, and fragmented, resulting in loss of client business and deteriorated confidence among industry partners. The company began a website revamp project, which was unexpectedly put on hold when its former project lead went on emergency leave. I was retained by RVA to take over the leadership of the RVA...Wed, 11 Mar 2026 00:00:00 +0000https://www.totheletter.studio/work/rva-website-revamp/?key=f3fa1d1f3dcd1e4fd757978e0ed13c833bf53334191cd581ea1ac4e1https://media.journoportfolio.com/users/497658/images/0b89c747-8459-4bbf-947e-b4ab15ffa02d.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/0b89c747-8459-4bbf-947e-b4ab15ffa02d.pnghttps://media.journoportfolio.com/users/497658/images/4f26e83a-134a-41ff-81d7-08e87d8e4e5c.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/4f26e83a-134a-41ff-81d7-08e87d8e4e5c.pnghttps://media.journoportfolio.com/users/497658/images/2f2486b7-1b98-485a-8f19-be4bf030cded.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/2f2486b7-1b98-485a-8f19-be4bf030cded.pnghttps://media.journoportfolio.com/users/497658/images/dfa84e83-78f5-49b4-adc7-aabe0d8e8619.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/dfa84e83-78f5-49b4-adc7-aabe0d8e8619.pnghttps://media.journoportfolio.com/users/497658/images/4f313d35-b4f8-4f12-91b6-2204dee076c5.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/4f313d35-b4f8-4f12-91b6-2204dee076c5.pnghttps://media.journoportfolio.com/users/497658/images/bfee983b-2dba-44f0-8e8a-41023733144c.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/bfee983b-2dba-44f0-8e8a-41023733144c.pnghttps://media.journoportfolio.com/users/497658/images/78c450de-dfb7-44b4-8229-a50f7a857ba2.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/78c450de-dfb7-44b4-8229-a50f7a857ba2.pnghttps://media.journoportfolio.com/users/497658/images/870037cc-307a-4b5b-9381-46ef126f81e5.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/870037cc-307a-4b5b-9381-46ef126f81e5.pnghttps://media.journoportfolio.com/users/497658/images/c2b622af-f5b4-48be-9134-f070b5b40487.jpgWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/c2b622af-f5b4-48be-9134-f070b5b40487.jpghttps://media.journoportfolio.com/users/497658/images/e68dbc5c-69b8-498f-9075-7958c0460132.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/e68dbc5c-69b8-498f-9075-7958c0460132.pnghttps://media.journoportfolio.com/users/497658/images/95ac2f9b-8587-4791-bcf3-c29782736dbe.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/95ac2f9b-8587-4791-bcf3-c29782736dbe.pnghttps://media.journoportfolio.com/users/497658/images/c96bf3c0-42f1-476a-92e5-7bfe59bc3fde.pngWed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/images/c96bf3c0-42f1-476a-92e5-7bfe59bc3fde.pnghttps://media.journoportfolio.com/users/497658/video/c7ab8a53-af59-4756-a9ad-fe24cebe9efe.mp4Wed, 11 Mar 2026 00:00:00 +0000https://media.journoportfolio.com/users/497658/video/c7ab8a53-af59-4756-a9ad-fe24cebe9efe.mp4https://www.totheletter.studio/work/forestry-innovation-investment/?key=69e24be226ef7e62667244d2359bc83b0ac936b62aa3a8dd0a763244Wed, 11 Mar 2026 00:00:00 +0000https://www.totheletter.studio/work/forestry-innovation-investment/?key=69e24be226ef7e62667244d2359bc83b0ac936b62aa3a8dd0a763244https://rvanderson.com/team/tisha-doucette/Tisha grew up in awe of nature on a farm in Norfolk County, where she was free to roam and explore. Curious from the start, her childhood was filled with daily discoveries in the natural environment that surrounded her: tent caterpillars in the trees, a giant puffball in the woods, critters in a nearby irrigation pond that she would collect and observe in a kiddy pool.As Tisha grew older, her eyes were opened to the complex interconnectivity between all living things. Greenpeace initiatives, the...Wed, 11 Mar 2026 00:00:00 +0000https://rvanderson.com/team/tisha-doucette/https://rvanderson.com/team/kim-sayers/Based in our Toronto office, Kim came to us by way of Winnipeg, Lethbridge, Calgary, and even Doha, Qatar – all the cities that her family has lived in throughout her childhood. Her interest in the engineering field would come after her travels, when she graduated high school and decided to follow her strengths in math and science to pursue a Bachelor of Engineering Science at Western University in London, Ontario. Still in search of a home base after graduation, Kim decided to further her studi...Wed, 11 Mar 2026 00:00:00 +0000https://rvanderson.com/team/kim-sayers/https://rvanderson.com/team/candice-green/Candice is the Associate Vice President of the Sudbury and Ottawa offices and the Land Development group. A former Mathlete, Candice stumbled into civil engineering through her love of math and science, initially focusing on structural courses throughout her postsecondary education. Soon after earning her Bachelor of Civil Engineering from Carleton University however, Candice landed a summer job at a small engineering firm, where she would come to discover her true passion through her first proj...Wed, 11 Mar 2026 00:00:00 +0000https://rvanderson.com/team/candice-green/https://rvanderson.com/team/bernardo-majano/Bernardo developed an interest in all things mechanical early on. His favorite childhood toy, Meccano, was an early introduction to mechanical systems; when he became a bit older, he moved onto reading his uncle’s engineering textbooks so he could learn how cars, airplanes, watches, pumps, valves, and fans worked. After briefly considering a career as a rockstar as a teen (an idea that he soon abandoned for lack of musical talent), Bernardo went on to pursue his bachelor’s in mechanical engineer...Wed, 11 Mar 2026 00:00:00 +0000https://rvanderson.com/team/bernardo-majano/